by smgnewen | Jun 11, 2025
PORTFOLIO Moby Dick Brewing Brand Development When we were tapped as the creative agency for Moby Dick Brewing Co. we knew we could be part of history. New Bedford had not had a brewery of its own in many years and by incorporating the name from Herman Melville’s...
by smgnewen | Jun 9, 2025
PORTFOLIO Metro Foods Brand Development Spectrum Marketing Group partnered with Metro Foods to revitalize their brand, creating a modern and cohesive identity. The project included a complete logo redesign, which captured the essence of the company’s fresh and dynamic...
by smgnewen | Jun 10, 2025
PORTFOLIO Hoyt & Co. Brand Development This brand was created for a luxury home builder based in Dartmouth, MA. Hoyt & Company Fine Builders create truly beautiful and unique homes, and they needed a brand that would reflect their commitment to the highest...
by smgnewen | May 11, 2026
PORTFOLIO MACO Brand Development This brand development project for Maco Electric focused on building a cohesive and modern identity across all touchpoints, including a full website redesign, a suite of print collateral, and a comprehensive brand guide. The website...
by smgnewen | May 11, 2026
PORTFOLIO American Pride Brand Development This brand development project for American Pride Construction focused on strengthening their identity and positioning them as a trusted leader in residential construction. The work included a refreshed website designed to...
