The Definitive Guide to Writing Brand Copy
Brand Copy WritingThe Definitive Guide To Brand Copy Writing This guide...
Top five things businesses can be doing right now during the Coronavirus Pandemic
Top Five Things Business Owners can be Doing Right now During the...
Spectrum Marketing Group Releases New Website for DG Service Co. of Mattapoisett MA
Website Design for DG Service Co. Website Design DG Service Co. We...
Web Designer Mattapoisett MA
Web Designer Mattapoisett MA Professional Web Design Mattapoisett MA...
Spectrum Marketing Releases New Website for Reliable Solar Solutions
Web Design for Reliable Solar Website Design Reliable Solar Solutions...
New Drone Video for Popes Island Marina – New Bedford, MA
New Drone Video for Popes Island Marina New Drone Video Release Popes...
Brand Videos – What are they and why should you do one?
Brand Videos What are they and why should you do one? Brand Videos Brand...
What is Incluencer Marketing?
What IsIncluencer Marketing?Incluencer Marketing is a hot buzzword in the...
Storytelling In Marketing
Storytelling in Marketing Telling a story about your brand or business...
Market Research and You: Collecting, Analyzing, and Applying Data
Market research is important to understanding who your target market is...
DC DC Law Website
DC DC Law is a large law firm located in Franklin, MA. They came to us in...
The Five P’s of Marketing
In the world of marketing there’s an old principle called the four p’s of...
Preparation for Partnering with a Graphic Design Team
This post is about working with a graphic design team. It includes the...
How to Write a Value Proposition
With this post we will show you how to write a value proposition. It’s...
How To Write A Mission Statement
Through this exercise, we hope to give a better understanding of how to...
A Step by Step Guide to Brand Development
This is a step by step guide to brand development for your business or...
Marketing Ideas for the Holiday Season
During holiday shopping it’s never too late to review marketing...
Graphic Design Principles – Part Three – Composition & Layout
The composition & layout of a new design is dependent on many...
Social Media Strategies for Restaurants
As a restaurant or bar owner, you know staying up to date on social media...
Spectrum Releases New iProtect Door Brochure
We worked with iProtect Home Defense to develop a brochure for their...
Graphic Design Principles – Part Two – Alignment
Alignment refers to text placement and other design elements on a page,...
Graphic Design Principles – Part One – Messaging
Graphic Design Principles – Part One – Messaging The primary purpose of...
Ideas for Managing and Responding to Online Reviews
This guest article written by Bob Unger and Barbara Leblanc of Unger...
5 Tips For An Amazing Photoshoot
The Photoshoot Many projects have the need to undertake a photoshoot for...
Preparing for Your Video Shoot
PREPARING FOR YOUR VIDEO SHOOT Prior to filming we should discuss what is...
Optimizing Your Website for Conversion
Optimizing Your Website for Conversion We know the inbound marketing...
Spectrum Releases Brigade Youth Program Video
Brockton...
The Importance of Maintaining Your Social Media Accounts
The Importance of Maintaining Your Social Media Accounts Social Media...
Your Guide to Working With An Agency
Your Guide to Working With An Agency Working with any design agency is...
Inbound Marketing Is the New Way to Do Business
Inbound Marketing Is the New Way to Do Business The best thing about...
Spectrum Releases New Brochure For Brownell Boat Stands
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4 Steps For Creating SEO Friendly Blog Posts
Writing blogs for your website is a great way to entertain and educate...
Streamlining And Updating Business Processes Through Your Website (A Case Study)
Streamlining processes should be a constant goal in your business or...
Spectrum Releases New Website For Pella
Project Description Spectrum Marketing Group has just released a new site...
Five Steps To An Effective Logo Design
Five Steps To An Effective Logo Design Creating an effective logo design...
How to Effectively Market Your Video
How to Effectively Market Your Video Choosing how to market your video...
10 Steps For An Effective Video Shoot
Video is a growing and effective way to market a business and is a great...
Video: An Evolving Marketing Tool
Video: An Evolving Marketing Tool Deciding how you market and advertise...
Spectrum Releases New Website for Bella View Realty Group
Project Description We are happy to announce the release of a new website...
Branding in Relation to Advertising
Branding in Relation to Advertising Identity is branding! It is how you...
Spectrum Releases a Series of Videos for Pella Windows
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Spectrum Releases New Video Project for Northern Wind Seafood
We recently created a video...
Collaboration & The Pieces Needed to Make a Winning Logo Design
Starting from scratch may be challenging when making a logo design for...
Spectrum Releases New Website for iProtect
We are happy to announce the release of a new website for iProtect...
Packaging Design for Ovtene
Recently we starting working on a packaging design project for a company...
Spectrum Releases New Website for the New Balance Falmouth Road Race
We are pleased to release a new website for the New Balance Falmouth Road...
Logo Design for Western MA Doulas
This is one of our latest logo designs that is part of a complete...
Spectrum Releases New Website for Attorney Jennifer P. Heald
We are pleased to announce the release of a brand new website for...
Print Design Project For iProtect
This is an example of a recent print design and graphic design project we...
Spectrum Marketing Group Releases New Website for Mass Home Assist
We are pleased to announce the release of a new website for Mass Home...
Logo – Word
The word logo comes from the Greek word logos. It means, word, speech or...
How to Create and Effective USP
A USP, or unique selling proposition, is a promise that delivers. Let’s...
Branding. Leave Your Mark
Ever wonder how hunters are able to follow their quarry? By following...
How to Build and Maintain a Website that Works
Oh what a tangled web you can weave! Someone once said that time is...
Building and Maintaining a Website
Here’s a little secret: Your website will never be done! Yes, even when...
How to Build Your Brand
A brand is something some businesses take very seriously while others...
USP – A Promise That Delivers!
What’s the one thing that you promise to your customers? What is it that...
Positioning – It’s a Start
Ever wonder where your business fits in compared to your competition....
Don’t Pay Someone to Manage Your Google Listing – It’s Free!
So, one of the things that drives me crazy are these large media...
Web Designer New Bedford, Ma
New Bedford, MA We are Spectrum Marketing Group, a web design agency...
Spectrum Marketing Group Launches Website for LLS Enterprises
We are pleased to announce the release of a website for LLS Enterprises....
Go Beyond the Boost – 7 Tips for Facebook Advertising
By: Jeff Wotton Let me just start by saying that this is a do as I say...
Web Marketers Guide to the Psychology of Persuassion
The Web Marketers Guide to the Psychology of Persuasion By Jeff Wotton:...
Google AdWords Account Setup and Management
Why SEM? Search Engine Marketing, also referred to as keyword...
10 Essential Elements to Building Your Brand
Remember, branding is so much more than just a logo. It’s an identity....
Spectrum Tapped as Creative Partner for Moby Dick Brewing Co.
The Moby Dick Brewing Co. has selected Spectrum Marketing Group of New...
Spectrum Becomes New Agency of Record for Home to Stay
We are pleased to announce that we have become the new agency of record...
Web Designer Dartmouth MA
Web Designer Dartmouth MA If you are looking for a professional web...
Win a Free Video!
Any business or non-profit...
Are you a marketing do-it-yourselfer?
Do you own your website?
Trade Shows, Best Practices and Ideas
First of all, there is no substitute for a face-to-face meeting with...
Logo Repair and Restoration
If you have no idea where your original business logo files are or, have...
Greater New Bedford Home Show 2016
It's almost that time of year again. Spring is near and so is the 2016...
Free Seminar! The Future of Online Marketing
Have you heard about Programmatic Media Buying? Well, if your business...
Now offering Drone Aerials & Video Walkthroughs!
We are excited to now be able to bring some exciting new services to our...
Programmatic Media Buying Seminar Aug 26th
Have you heard about Programmatic Media Buying? Well, if your business...
Join us at the Z!
Spectrum Marketing Group will be sponsoring the Curious George show at...
We’re Hitting the Road!
This summer, we're hitting the road and bringing our expertise and advice...
How to build an effective small business website
Learn all of the elements that should go into the web design process...
Branded Web Video – What’s It All About
Here’s something to think about. Invodo, a visual commerce research...
Media Buying for Today’s Business – Ah, to Be Where Your Customers Are!
Okay, it's called Programmatic Media Buying. And, although it sounds...
5 Reasons Why We’re Ranting About Branded Web Video!
Branded web video? What is it and why should you care? Well if the...
Are Visitors to Your Website Looking or, Ready to Buy?
Most people, web browsing prospects especially, who are searching the web...
Video Speaks Louder Than Words!
According to a May 2013 forecast by www.cisco.com, "Nearly 70% of all...
Best 2015 Superbowl Ads
Budweiser "Lost Dog" Loctite "Postitive Feelings" BMW "Newfangled Idea"...
SEM Conversion Tracking
Did you ever want to know which of your keywords are converting the best...
It’s Time to Redefine Your Marketing!
Marketing is defined as the action (or business*) of promoting and...
Connecting – It’s a Process!
For the want of a nail the shoe was lost, For the want of a shoe the...
2015 Southcoast Business Expo
Come join us at the 2015 Southcoast Business Expo, the largest business...
What is Remarketing?
What is remarketing? Have you ever visited a website to check out a...
Cats, Dogs & Unicorns – Pay Attention!
Musings on a lifetime in advertising... Clients, account executives and...
Are You Guilty of Media Gratification?
Once upon a time any advertising that centered on the owner of a company...
Moving Pictures Move Sales!
Lights! Camera! Action! Everybody loves good commercials. Yes, even...
Ogres, Onions and the Creative Process
A ramble about the creative process and its challenges from an...
Eyes. Ears. Hearts. Minds and, Wallets…
They’re all connected to sales: the first sale especially. And,...
What is Responsive Web Design?
When we tell our clients that all the websites we build are now built...
A Small Business Workshop Provided by Interise
How to build an effective small business website seminar
CONTACT: Anne Fenton, MSBDC, (508) 673-9783, amfenton@msbdc.umass.edu...
Top Ten Local SEO Mistakes
First off lets start with what is local SEO? SEO is short for search...