by Spectrum Marketing Group | Oct 9, 2020 | Marketing
Local SEO Gameplan The Essential Steps to Enhancing Your Local SEO It should come as no surprise that many consumers use search engines like google to find businesses near them. For many types of businesses one of the best ways to improve your business and...
by Spectrum Marketing Group | Sep 1, 2020 | Blog, Brand Development, Marketing
Pro Tips Enhancing Your SEO Through Your Website Portfolio For clients who produce tangible products, or even some that are less tangible (like us with websites for instance) have a unique opportunity to leverage a portfolio on their website. View some examples of how...
by Spectrum Marketing Group | Dec 19, 2017 | Blog, Brand Development, Client Resources, Marketing
Brand Development Guide This is a step-by-step guide to brand development for your business or non-profit organization. This process is used to help build your organizations’ identity and lay the foundation for how you will communicate your story moving forward....
by Spectrum Marketing Group | Jun 20, 2019 | Blog, Marketing
What Is Influencer Marketing? Incluencer Marketing is a hot buzzword in the industry right now, so we thought we would take some time to explain what it is and how our clients could take adavantage of it. Who are influencers? So, as some of you may have noticed by...
by Spectrum Marketing Group | Mar 23, 2020 | Blog, Marketing
Top Five Things Business Owners can be Doing Right now During the Coronavirus Pandemic We work with a wide array of business types and industries, over the past two weeks we have seen a dramatic difference in the way this pandemic has affected those businesses. Some...
by Spectrum Marketing Group | Jul 2, 2019 | Blog, Marketing, Photo/Video
Brand Videos What are they and why should you do one? Brand Videos Brand videos, or what we commonly refer to as overview or company overview videos are videos designed to showcase an organizatoins overall vision, mission and scope of products and services. How we...