Planning your Marketing Budget Here are a few tips to establishing a marketing budget and key things to consider when planning your marketing strategy for the upcoming year. One of the first things we need to know when taking on a new client is what is the budget....
So you have a website, but is your website doing you more harm than good? A lot of our clients come to us for help on driving more prospects to their website. Problem is I am not always so sure they want to spend money to drive traffic to their website. First...
A lot of business owners and sales and marketing reps do not know how to quantify their branding efforts. Most evaluate their advertising spend in terms of total cost. However, the cost of a campaign is virtually irrelevant. What they should be considering is cost...
Most businesses are trying to build a presence on the powerful social network facebook. So, here’s three easy steps to start building your audience on facebook. Step #1. Getting to 25 fans. Getting to 25 fans is a significant milestone for a new page. Once you...
What is a blog? A blog is short for a web log. What a blog is can be different for everybody, but basically a blog is an online diary. How it is used depends on the user and the audience they are trying to reach. Why do I need one? If you own or manage a business and...