Graphic Design

From logo design to annual reports and everything in between.

Video Production

Communicate and connect through professional video production. 

About Us

Learn the who, what and why behind Spectrum Marketing Group. 

Insights

Gain industry insights through recent posts and articles on our blog. 

Web Design

Custom WordPress development to meet your needs, goals and budget. 

Brand Development

Connect all the pieces and develop a memorable brand experience. 

Portfolio

Don’t just take our word for it, view some of our past projects. 

w

Contact Us

Reach out and connect. Drop us a line through our contact page. 

Reality vs Slogan

Reality vs Slogan

The standard dictionary definition of slogan is: A short and striking or memorable phrase used in advertising.  Reality on the other hand is defined as: the world or the state of things as they actually exist, as opposed to an idealistic or notional idea of them. So...
Can You SWOT This Economy Away?

Can You SWOT This Economy Away?

Please consider these three observations of Epictetus, a first-century Roman Greek-born slave: What concerns me is not the way things are, but rather the way people think things are.  AND, It’s not what happens to you, but how you react to it that matters.   But...
Eyes, Heart and Wallets

Eyes, Heart and Wallets

The old saying: the way to a man’s heart is through his stomach sets the stage for this topic. Another thought: the shortest distance between two points is a straight line. In this case, Point A is a consumer. Whether they’re buying a cup of coffee from you or a...
Where Credit is Due

Where Credit is Due

Ever wonder why some things cost what they do?  When it comes to producing a television commercial, cost is always a factor.  Why do television commercials cost what they do? Locally, a thirty second commercial can range from $1200 to $7500 and up.  Nationally,...
New Partnership Announcement – See It Now!

New Partnership Announcement – See It Now!

Spectrum Marketing Group is pleased to announce its joint venture with See It Now!  The South Coast based award-winning See It Now! video production company is a licensee of Aurasma an augmented reality app, one of the newest emerging mobile media platforms. The new...