by Spectrum Marketing Group | Sep 21, 2016 | Blog, Web Design
The Web Marketers Guide to the Psychology of Persuasion By Jeff Wotton: The goal of most business websites is to convert visitors into customers. To do that it helps to understand some of the basic principles of persuasion. Here’s a quick guide for web...
by Spectrum Marketing Group | Sep 6, 2016 | Blog
Why SEM? Search Engine Marketing, also referred to as keyword advertising, or pay per click, is the quickest and easiest way to ensure you are listed on page one of search engine results pages for relevant keyword searches. Your ads can begin to appear in very short...
by Spectrum Marketing Group | Aug 22, 2016 | Blog, Brand Development
Remember, branding is so much more than just a logo. It’s an identity. Its communicating what you do, why you do it and who you’re doing it for. Effective brands differentiate from their competition, communicate clearly with their customers/prospects and engage their...
by Spectrum Marketing Group | Jul 28, 2016 | Blog, Brand Development
The Moby Dick Brewing Co. has selected Spectrum Marketing Group of New Bedford as its design partner to handle development of its website and print needs. Coming in March of 2017 Moby Dick Brewing will be serving craft beer brewed on site alongside great food at...
by Spectrum Marketing Group | Jul 22, 2016 | Blog
We are pleased to announce that we have become the new agency of record for Home To Stay of Cape Cod. Home to Stay is the Cape’s largest independent provider of home care services to seniors. Home To Stay was founded in the mid 90’s by Elizabeth “Pat” Adams R.N....
by Spectrum Marketing Group | Apr 7, 2016 | Blog, Web Design
Web Designer Dartmouth MA Professional Web Designer Dartmouth MA If you are looking for a professional web designer Dartmouth MA then look no further. Spectrum Marketing Group is a small independent multimedia marketing agency located in New Bedford, specializing in...
