by Spectrum Marketing Group | Jan 4, 2014 | Blog, Web Design
Click on the link below to download our free ebook on how to build an effective small business website. How to build an effective small business website.
by Spectrum Marketing Group | Jan 2, 2014 | Blog
The standard dictionary definition of slogan is: A short and striking or memorable phrase used in advertising. Reality on the other hand is defined as: the world or the state of things as they actually exist, as opposed to an idealistic or notional idea of them. So...
by Spectrum Marketing Group | Jan 2, 2014 | Blog
Please consider these three observations of Epictetus, a first-century Roman Greek-born slave: What concerns me is not the way things are, but rather the way people think things are. AND, It’s not what happens to you, but how you react to it that matters. But...
by Spectrum Marketing Group | Jan 1, 2014 | Blog, Photo/Video
The old saying: the way to a man’s heart is through his stomach sets the stage for this topic. Another thought: the shortest distance between two points is a straight line. In this case, Point A is a consumer. Whether they’re buying a cup of coffee from you or a...
by Spectrum Marketing Group | Dec 31, 2013 | Blog, Photo/Video
Ever wonder why some things cost what they do? When it comes to producing a television commercial, cost is always a factor. Why do television commercials cost what they do? Locally, a thirty second commercial can range from $1200 to $7500 and up. Nationally,...
by Spectrum Marketing Group | Dec 30, 2013 | Blog
Spectrum Marketing Group is pleased to announce its joint venture with See It Now! The South Coast based award-winning See It Now! video production company is a licensee of Aurasma an augmented reality app, one of the newest emerging mobile media platforms. The new...