by Spectrum Marketing Group | Sep 22, 2014 | Blog
What is remarketing? Have you ever visited a website to check out a particular product or service, left that site and then noticed ads for them following you wherever you went on the web? Creepy huh? But, it got your attention didn’t it? And perhaps prompted you...
by Spectrum Marketing Group | Oct 23, 2014 | Blog
Did you ever want to know which of your keywords are converting the best on your adwords or SEM campaign? SEM Conversion tracking is important. Most of our clients are big on ROI, although some things are difficult to track and measure, others aren’t. Tracking...
by Spectrum Marketing Group | Oct 20, 2014 | Blog, Brand Development, Uncategorized
Marketing is defined as the action (or business*) of promoting and selling products or services, including market research and advertising. What is important here is focusing the connectivity of several of the keywords in the definition. Action – For every...
by Spectrum Marketing Group | Oct 13, 2014 | Blog
For the want of a nail the shoe was lost, For the want of a shoe the horse was lost, For the want of a horse the rider was lost, For the want of a rider the battle was lost, For the want of a battle the kingdom was lost, And all for the want of a horseshoe-nail....
by Spectrum Marketing Group | Oct 13, 2014 | Blog
Come join us at the 2015 Southcoast Business Expo, the largest business to business expo in the Southcoast! Nearly 100 businesses, organizations and non profits will be exhibiting at this years show. Admission is free with a business card so stop on by. When: Oct 15th...