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Graphic Design Principles – Part Two – Alignment

Alignment refers to text placement and other design elements on a page, so they visually are lined up. Doing so organizes the design as well as creates order and visual connectivity. The elements are therefore made more readable for the viewer.

Here are some of the basic concepts of alignment:


Horizontal Alignment

Vertical Alignment

Edge Alignment

Center Alignment

Visual/ Optical Alignment

Creative elements can also elevate to what’s called “breaking alignment”. It creates a focal point, yet uses precise measurements. All the alignment types featured in this post do allow for creative elements. Depending on your alignment choice, these elements can suit the needs of the project to make it look and feel more important.

-Kevin Jose