STEP 2: Create Content
When creating SEO blog content make sure you are writing for the readers first and the search engines second. Try to write a minimum of 300 words and use the primary keyword frequently (about 1-2 times for every 100 words).
If for example you are writing about a specific product as your primary keyword, place the name of that product in the first paragraph. Secondary keywords which relate to the product should be used at least once during the post.
Subheadings can be a great tool to feature your primary keyword. All within text which contains original content free of spell errors and written with accurate grammar. Also, write in an 8th grade reading level to give yourself a high readability score. The use of inbound links which lead to your main site or outbound links that lead to external sites make posts more interactive among readers and appealing to search engines.
Website Design New Bedford MA (h1 tag of post)
Spectrum marketing group is a multi-media marketing agency creating compelling website designs in New Bedford, MA. (first paragraph)
Tip: Use H1 tags for your headline, H2 tags for your subheadline
STEP 3: Optimize Your Post
Now is the time to optimize your SEO post. In this case it can be done by using the primary keyword in the page title as well as the permalink (permanent URL link). In 55 characters or less use the primary keyword in the SEO title. Also, in 155 characters or less use the primary keyword in the meta description.
Outside of your post be sure to use proper categories and tags consistent with the subject. These tags give a direct connection to the post by making them the primary keyword as well. Images used in the post should use the primary keyword in the “alt text.”
Website Design New Bedford, MA (meta title)
Spectrum marketing group is a multi-media marketing agency creating compelling website designs in New Bedford, MA. (meta description)
Tip: Your meta title and description can be created by you through the yoast plug in, if you do not designate one the search engines will pull in data for you.
STEP 4: Review Your Work for Errors
Review your work and wrap up the SEO post by checking for errors. Make sure after completing the yoast with keywords that the url, h1 tags, h2 tags, meta titles, alt text, links and tags are correct.
Tip: Check post for your step by step guide on your post for tips on how to improve it for SEO purposes.
So, there you have it. From primary and secondary keywords to permalinks and meta descriptions. These Best 4 Steps for SEO posts will garner more attention and make it more worth the effort.
-SMG New England